Superpower

Details

  • Name: Superpower
  • Alternate Names: Superpower Social, Superpower AI
  • Website: https://superpower.social
  • Description: Superpower provides an AI-driven platform for moderating and responding to social media comments and messages. The product connects to Meta (Instagram and Facebook) to auto-hide toxic comments, draft brand-consistent replies, and surface moderation queues for human review. It serves brands, agencies, and paid-social teams aiming to protect brand safety, improve ad performance, and scale engagement workflows through automated moderation and reply suggestions.
  • Organization Type: Private company
  • Industry: AI-powered social moderation
  • Sector: SaaS / Marketing Technology
  • Business Model: B2B SaaS
  • Same As: https://superpower.social, https://www.g2.com/products/superpower/reviews, https://www.f6s.com/company/superpower-social
  • Key People: Justin Chan - Founder Alan Lau - Founder Riad Dajani - Founder

Products & Services

Superpower — AI Comment Moderation & Social Engagement

AI-powered platform that automatically hides toxic comments and drafts brand-consistent replies across paid and organic social on Facebook and Instagram, with human-in-the-loop review via a moderation queue. Connects to Meta ad accounts to moderate comments on ads and organic posts, trains on a brand voice for on‑brand responses, and provides analytics to track trends and engagement. Used by marketing teams, agencies, and creators to protect brand safety, improve ad performance, and scale responses.

  • Category: Moderation / Social Engagement / AI
  • Features: Real-time AutoMod to hide harmful comments, AI-generated on-brand reply suggestions, Customizable moderation rules and brand voice training, Instagram and Facebook posts/DMs/mentions/Meta Ads support, Moderation queue and human oversight, Trends and analytics/reporting, Multi-handle support, Enhanced moderation controls, DM automation for FAQs and keyword responses
  • Integrations: Instagram, Facebook (posts, DMs, mentions), Meta Ads / Meta Business integration, TikTok (coming soon), LinkedIn (coming soon), YouTube (coming soon)
  • Pricing: 7-day free trial; Pro $149/month (up to $100k/month ad spend, 1 handle per channel), Elite $199/month ($100k–$500k/month ad spend, up to 5 handles per channel), Enterprise contact for custom pricing and expanded features.
  • Audience: Marketing teams, paid/social agencies, D2C brands, enterprise social teams, creators and influencers.
  • Reference URL: https://superpower.social/

Trust & Compliance Profile

Governance

  • Policies: Privacy Policy, Terms & conditions
  • Audits: Paid Social Comment Audit, Regular security audits, Third-party assessments

Security

  • Certifications: Meta Business Partner
  • Encryption (In Transit): End-to-end encryption
  • Encryption (At Rest): Encrypted at rest
  • Authentication: OAuth (Meta)

Localization

  • Languages: English
  • Regions: Canada

Citations

  • Total Citations: 6

  • Summary: Superpower Social appears in industry directories, software review sites, and startup listings (F6S, G2, StartupSeeker, SaaSHub, Dang.ai), cited for its AI comment-moderation and social engagement platform.

F6S — Superpower Social (company profile)

Directory profile listing Superpower Social's overview, location, founders, and product description as an AI copilot for social community engagement.

6 Top Influencer Marketing Companies in Toronto (includes Superpower Social)

Market roundup page that lists Superpower Social among notable influencer/advertising technology companies in Toronto.

Superpower — G2 product page & user review

Software-review listing for Superpower with a verified user review describing the product’s impact on community management and moderation.

Superpower (Superpower Social) profile — StartupSeeker

StartupSeeker profile summarizing Superpower Social’s product, founding year, location, and claimed performance metrics for social engagement.

AI Social Media Moderation — SuperpowerSocial listing (Dang.ai)

Tool directory entry describing Superpower Social’s AI moderation features, target audience, and trial availability.

Superpower Social status & overview — SaaSHub

Third-party status/overview page noting Superpower Social is operational and listing feature highlights and alternatives.

Security, Compliance, and Data Governance

Security and compliance specifics: encryption, certifications, audits, governance docs, legal considerations, DPA/DSR, retention, audit logs, and multilingual needs.

Mon, Dec 8, 2025